No matter if you’re a new or established business, a small local shop, or a big company, advertising is an essential part of your day-to-day. For small businesses, advertising is what enables you to create buzz and exposure for their product or service among people who haven’t yet heard of them. For already established businesses,…
Nowadays, more companies are looking to reach a global audience, or at the very least expand their presence into new markets with their products and services. You could have a well-built brand identity, with all the accompanying content that represents your business to its core target demographic, but if you use the same approach with…
Commerce is built upon affiliate marketing and sales. From the biggest commerce houses to small-time local sellers, almost everyone is part of an affiliate selling program. If you want to work in eCommerce, but you don’t want to deal with products, procurement, and logistics, opening an Amazon Affiliate Store is a perfect choice. Your only…
While having a website is imperative in today’s world, you can’t depend much upon your website alone for business unless it has a high search engine ranking and appears on the front page. Higher SEO ranking guarantees more traffic, and hence it increases your chances of making sales. Over time, the SEO techniques have undergone…
The affiliate marketing industry has become the most challenging and tough to compete. But the thing is, it’s easy to measure your business. You can scale your business using affiliate marketing. Let me dive further by showing you a simple latest analysis made by Huawei. It says that the size of the global digital economy…
If you read our email marketing plugin overview, you probably know that MailChimp is one of the top email marketing providers out there. There are so many features included in this tool that you would be hard-pressed to find another service that comes even remotely close to the awesomeness of MailChimp. In essence, MailChimp is…
Like it or not, humans are visual beings. We will always have a better memory of an image or an icon than a bunch of text. After all, we are the ones who came up with “a picture is worth a thousand words”. This human inclination to the visual is significantly manipulated and taken advantage…
To improve your conversion rates, you have to know what works and what does not with your audience. Your prospects have specific needs, pain points, and wants. So, ideally, your job is to give them an offer that they cannot refuse. It is alright if people do not convert for the first time. Maybe they…
Calls to Action, an important part of your website’s copy, often are what makes or breaks it. While there is much more to writing an exceptional copy, it is these calls to action that make your visitors get in touch with you or hire you. The most common call-to-action in a law firm’s website is…
Every day, the average office worker receives about 121 emails. So, it’s not hard to figure out why people are hesitant to give out their email addresses without a strong incentive. No one wants to add more noise to an already overflowing email box. But, email marketing is insanely effective. According to research by HubSpot,…