A crucial part of keeping a website useful, efficient, and competitive is constant analysis. Most of the guides on website analysis evaluate website performance based on a few criteria. Common advice is to test website speed, run an SEO audit, and perform competitor and traffic analysis. However, the most important part of website analysis is…
We all know that adding videos to our website will make it look much better and more professional, but not many of us know how hard it actually is to make those videos. Hours and hours of editing, cutting, and adjusting go into making one simple video, so if you decide to add videos to…
Time is one thing you’ll never be able to get back, so why waste it on inefficient work? While the idea of tracking your employees’ work hours could seem quite frightening when you first think about it, doing it lightens the workload of everyone involved. If you do everything manually, in reality, you have to…
In order to have your website be in top-notch shape every day of the week, one must first pay attention if there are any issues with its uptime (downtime). You should always try to monitor the performance and make sure that everything is running smoothly as to avoid having any downtime. In a perfect world,…
Have you ever received an email containing a newsletter or a special offer from a certain brand? If the answer is yes, it is probably because you are a part of their subscription list. An email list is precisely that – a list of customers or clients who have opted to receive marketing emails from…
I am sure you are aware of the power images have on us. Some say that an image is worth 1,000 words, so why shouldn’t you include them in your blog posts? Maybe you already know this and are actively posting visuals on your website or social media. However, coming up with fresh ideas and…
All companies, no matter how big or small, need some sort of system in place which would make their planning easier. Even if you’re running a one-man business, you’ll need a way to track the progress of all short-term and long-term tasks. Of course, nowadays, piles of notebooks, agendas, and gigantic paper spreadsheets are out…
The speed of your website is incredibly important. Not only can you lose a visitor/customer because your website is taking ages to load, but you will also rank lower on search engines if that is the case. Therefore, you need to be able to keep an eye on things with a reliable tool that will…
As a businessman or woman, you are probably already using some form of appointment scheduling tools. Navigating everyday tasks and organizing yourself or your business can be time-consuming, and occasionally error-prone, too. As you know, you need this for scheduling and tracking your appointments, accepting online bookings, sending reminders, and for checking on what days…
If you want to create content for your website to keep the attention of your potential customers and attract them to your services and products, you must know the five steps to create content that does work. What do I mean by “it does work”? I mean, it gives you results based on what you…