The more we searched about tips on how to magnify our organic traffic, the more we forgot about the demands of Queen Google. We are in the middle, scratching our heads, thinking whether we choose to focus on the character counter or the word count? We read back the contents of our sites months ago, double guessing ourselves and among other things.
WordPress has proven to be a worthy force to be reckoned with when it comes to the heated search engine optimization race. It has kept its steady pace with the demanding and dynamic rules of Google and other search engines. It prides itself on its countless themes and plugins for advanced SEO optimization, fast, mobile-friendly, community-supported, and secure CMS.
We all want to be on the top, and it is never impossible. What’s stopping most of us from taking the top is our lack of understanding of how SEO works, which is where SEO Sydney professionals could be the helping hand you seek. This is where WordPress emerges as the hero or the guide to the peak we long to climb. In this article, you will realize that WordPress is an SEO ally you can count on.
1. Frontpage goals
If you aim to be the first sight of someone who typed those keywords, then you need to have the best partner to achieve that. Though we also want to emphasize that it’s not always about who came first, it’s who made the visitors happy and stay on their site longer. Through the adapting nature of WordPress, it remains updated to the shifts in content management.
One of the best features WordPress can offer; the SEO advanced themes, ultimately addresses the bounce rate of your site, which is almost uncontrollable. We can never stop someone from clicking the x button on the tab; however, we can make them stay if our site looks professional and reliable. Entice them with a neat layout, smooth interface, and dandy infographics.
2. Lock and Loaded
WordPress has an armament of SEO tools and plugins that revamps the functionality of your site. It equips you with specific tools for specific purposes. Acknowledging that content is always at the heart of SEO. These days, creating decent content is a must to rank high in search engines. When we talk about content optimization, there are a lot of plugins to turn to.
To mention a few, there is Buzzsumo, a convenient tool to search content that is already performing well in a particular niche or in a specific site. Yoast SEO works out of the box and has an impressive feature list; mainly it’s content analyzer tool, it improves the SEO of your content by following the advice. And All-in-One SEO Pack that comes with its unique features.
3. Fast and Mobile
It should be current knowledge by now that Google already concerns about how fast your website is loading. An important indicator of quality is how quickly can the users browse the complete information of your site. WordPress already got ahead and complied with the standards; however, with incorrect usage, one can fail this standard.
In this smartphone era, most of the people are on their mobile devices and consume information differently. Adapting to the demands of the new generation, responsive pages, and mobile-optimization of sites are essential. As a matter of fact, Google will not show the pages that are not mobile-optimized in the search results anymore.
4. Airtight Security
Great! You’re all set, so you took the well-deserved sleep while feeling the excitement of landing the front page overnight. You are confident because you have completed the necessities. Then the unexpected happened; someone hacked your site, and it damaged your search rankings.
We don’t want to have all of our sleepless nights go to waste, right? Then we should be meticulous about choosing a platform, prioritize your security. The best thing about WordPress is that it is exceptionally secure, and its safety improved. The WordPress security team does its best to remain in control.
Takeaway
WordPress is the platform that guided a lot of websites to be on top. It has established itself and still stands as the best content management system by being smart and play safely in the stormy SEO skirmish. With its consistent and careful development and insightful updates, WordPress platform is an ally; you won’t doubt a bit.