At one time any type of eCommerce site had to be created by code. You had to use tables, lists and complicated functions to create that store look. Today all of this has changed due to the popularity of the WordPress platform.
With so many businesses having an online presence it only makes sense that the natural progression forwards would be to sell your products online. Making this process safe and easy for your customers is a big concern for business owners.
With WordPress you can use eCommerce plugins, one extremely popular one is the WooCommerce plugin. It helps you create an attractive shopping environment for visitors to your site. At one time adding a shopping cart could only be done by hiring an expensive designer, not anymore!
The Woo Commerce plugin allows you to instantly set up a store on your website. You can choose from several different payment gateways depending upon your business needs. It is also possible to set up shipping locations around the world.
When you install the plugin you get the basic capabilities for running a store. If you need to add enhanced features this can be done by making use of Addons or Extensions. These increase the functionality of the main plugin.
It is possible to add up-sales, cross sales and suggest products to your customers during the checkout process. They can create accounts where they can quickly access all of their purchases in one place.
The developers of any eCommerce plugin are always taking current trends into consideration. The WooCommerce plugin allows people to share or like things on your site. This helps increase your customer reach big time.
As well as sharing and gaining new customers the developers have also added tracking tools into its performance. For example you can use Google Analytics to keep track of what is happening with your store.
Ecommerce plugins can also track your store results, they are capable of tracking the number of purchases made for each product. All of this information is easily displayed for you inside your WordPress Dashboard area.
If you want to install a store on your site then you should really consider using Woo Commerce. It will save you time and money, plus it sets up in a breeze. As your store needs change, you can increase the functionality by making use of the extensions that are available to you.
Now there is no reason not to incorporate your own store into your website. Even the smallest business with the tightest budget can create an eCommerce site quickly and easily.